Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup-practical wisdom for managing the toughest problems business school doesn't cover, based on his popular ben's blog.While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems...
Join the millions who are starting side-gig businesses, and taking back their financial futures! Do-it-yourselfers and solopreneurs are everywhere, launching eBay stores, artisanal eats, e-books, life coaching services, apps, tutoring businesses - you name it - on top of their regular jobs. They're adding to their incomes, building safety nets, learning new skills, and finding a sense of fulfillment they never dreamed possible. Get in on the action,...
A well-thought-out business plan can mean the difference between the success or failure of your new business. In this updated, expanded version of the Amazon bestseller The Secrets to Writing a Successful Business Plan, senior executive, SCORE small business mentor, and angel investor Hal Shelton shares his insider knowledge for creating business plans that work.
The Freakonomics books have come to stand for something: challenging conventional wisdom; using data rather than emotion to answer questions; and learning to unravel the world's secret codes. Now Levitt and Dubner have gathered up what they have learned and turned it into a practical toolkit for thinking differently -- thinking, that is, like a Freak. Whether you are interested in the best way to improve your odds in penalty kicks, or in major global...
"An inspiring, comprehensive, step-by-step guide to creating a hit show, So You Want to Start a Podcast covers everything from hosting and guest booking to editing and marketing - while offering plenty of encouragement and insider stories along the way. Though they are the fastest-growing form of media, podcasts can actually be tricky to create 2014;and even harder to sustain. Few know the secrets of successfully creating a knockout podcast better...
"You have fantasized about it for years. Maybe it's a sumptuous boutique filled with glorious antiques, a hip designer clothing store, or an intimate, inviting neighborhood bakery replete with homemade cupcakes and delectable apple tarts. Author Dorothy Finell knows that there is nothing more satisfying or joyous than owning a shop of one's own. In The Specialty Shop, she invites you into some of the most creative and successful shops in the world."
"From...
"Step-by-step guidance on the latest version of the popular cloud accounting app QuickBooks Online For Dummies, 2026 Edition helps you save time and money. This beginner-friendly guide walks you through the basic setup of the online accounting software. Plus, this resource provides detailed guidance on key features, so you know how to navigate your financial data with ease. With QuickBooks Online For Dummies, 2026 Edition, you'll discover how to use...
The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers' needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service,...
From NPR comes the definitive guide to podcasting, featuring step-by-step advice on how to find a unique topic, tell the best stories, and engage the most listeners, as well as the secrets that will take a podcast to the next level.
The essential guide to the popular, beginner-friendly graphic design platform Canva For Dummies is a beautiful full-color reference, covering everything you need to create dazzling visual materials in Canva Free and Pro versions.
"No One Is Self-Made is an inspirational narrative weaving together themes of community, purposeful businesses, and collective economics. This book debunks the myth of being self-made and empowers readers to abandon the notion and lean into community on their pathway to success. Entrepreneurs at any stage of growth will appreciate Dr. Hallmon's story--with all the ups and downs of founding the Village Market--and the road-tested advice she dispenses...
"Stymied by statistics? Fear not! In easy-to-understand terms, this guide shows you how to make sense of statistics. From collecting, graphing, and critiquing data to calculating confidence intervals and hypothesis tests, you'll have everything you need to analyze data with confidence. In no time, you'll be deciphering binomial, normal, t-, and sampling distributions; tackling regression and two-way tables; and much more"--Page 4 of cover.
Completely updated for 2014 returns! Deduct It! shows you how to maximize your business deductions--quickly, easily and legally. Easy to read and full of real-world examples, Deduct It! will pay for itself many times over. It covers deductions for: start-up and operating expenses travel, meals and entertainment home offices (including new IRS rules) health care equipment and inventory Obamacare and more Includes detailed information on the new health...
"New York Times business writer Phyllis Korkki explores what drives people to pursue their dreams of creating the next Big Thing, documenting through stories, case studies, and science, the productive habits and behaviors of those who achieve success"-- Provided by publisher.
In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. "Switch" shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.